Just Born, Inc., makers of the MIKE AND IKE®, PEEPS®, HOT TAMALES® and GOLDENBERG’S® PEANUT CHEWS® brand candies, confirmed that the legendary candy duo, Mike and Ike have parted ways. The pair cited irreconcilable creative differences, which has been confirmed, suggesting that Mike and Ike will stop collaborating on their famous fruit chewy candies.
MIKE AND IKE® candy, with varieties such as Original Fruits, Tropical Typhoon®, Berry Blast®, Red Rageous!™ and others, will continue to be offered at retailers this Halloween despite the split. Consumers will see no changes in flavors or distribution. These tasty treats are perfect for Halloween trick or treaters!
The independent and talented duo has decided to follow their true passions. Mike is a musician at heart and produced a music video; Ike is an urban artist and a lover of art. Their split is not unlike that of other famous celebrity duos like Simon and Garfunkel or Lennon and McCartney.
Despite the split of Mike and Ike, a new product was developed called Mummy Mix, just in time for this year’s Halloween. Just before the split, Mike picked the autumn colors for the candy: yellow, purple, red, orange and green. And Ike created the theme on the front of the box.
The kids and my hubby have enjoyed the box samples we’ve received of the Mummy Mix. They like that they have the same consistency of jelly beans, but have a different flavor than them. We like the variety and the great packaging for the Halloween season…Mike and Ike never cease to let us down! We just hope that they work out their differences and come back to work together. I’m sure they have great things in store.
PURCHASE: Various size boxes & bags at supermarkets, big box stores and drug stores.
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I was provided the complimentary product for review in exchange for my honest opinions. I have NOT been compensated in any other way. This post was written with MY opinion ONLY. Thank you!